Friday, September 19, 2008

Profiting From Paid Subscriptions



One of the most popular ways for online businesses to profit these days is through paid subscriptions. When you first begin, it may be difficult to even get people to visit your website but as you grow and expand, paid memberships could be just the thing to supplement your income. However, convincing people to pay to see your website does carry its own challenges.

First of all, when you set out, you probably will not be able to offer a ton of products or services but as you grow you will be able to offer more and more. Then you can try to integrate paid subscriptions to your site. Generally, when a site has paid subscriptions, the members obtain special deals and discounts in return. You will have to figure out your discounts and special offers before you begin charging for memberships.

Secondly, members will be paying you to stay updated. This means that you will have to bring in new products and information on a regular basis. Otherwise your customers will be very disappointed to find that they have paid to see the same products and deals day in and day out for the length of their subscription. Whether you are selling a new product or you just have some interesting information about a related topic, place these updates on the first page of your website so everyone sees the updates immediately upon logging in. This ways your members will know that you are keeping up to date with the latest in your industry.

Remember, though, that paid subscriptions will not be your main source of income and in the beginning it will be difficult to convince people to pay for memberships. Start out with free memberships to prove that what you have to offer is worth paying to see. If you can not get anyone to become a member while it is still free, you will certainly never be able to convince anyone to pay for a membership. Free trials are your chance to put on a show and impress your audience. If you do well in the preliminary rounds they will pay to see you later.

As a way to aide you in money making, paid subscriptions are a great method. On the other hand, before you begin to implement this program you must have an outline of how you are going to accommodate your members. What discounts will they get? How often will you update your site? How much will a membership cost and how often must it be renewed? These are all questions you must ask yourself before you try to charge people for memberships. The best way to see whether or not a paid subscription program will work for you is to start with free memberships and work your way up.

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Thursday, August 28, 2008

Online Business Scam



This may come as a shock to some people but not every online business opportunity is going to be legitimate. There was a lot of fraud going on in the world before the internet was ever heard of and the ability to take money from trusting souls all over the world, has spawned a whole new batch of fraudulent enterprises. While multilevel marketing can be a viable business model, they get a bad rap from people on the internet who are resorting back to pyramid schemes and the old faithful Ponzi scams, named after one of the biggest fraudulent businesses ever to hit main street. http://biggsmall.com/business.html

There are red flags that should be raised about these fraudulent opportunities and common sense can help them be spotted. Unfortunately, they are generally aimed at very desperate people who are willing to try anything that promises big bucks in a very short period of time. The old saying that if it sounds too good to be true it probably is, should be the first flag that runs up the pole.

When ads claim that they tried several dozen scam opportunities on the internet before they found the one real job opportunity that works, chances are it is another scam, hoping that other will believe their story and they can make enough money to move onto their next fraudulent endeavor. Thinking about the claims, if they were unemployed and had to spend up to $50 on every internet scam they fell for, that is a lot of money they threw away. The first thought should be what an idiot…they never learn but usually they give out details how they are spending all the money they made.

The offer is usually advice on how to set up a website, just like mine to draw suckers in to send you money. With any luck your name will not end up on the list of internet scams or worse, on a state issued cease and desist order. In many cases the fraud is up front. You send money to a website and get nothing in return. After a couple of days, you go back to the site for the promised full refund and find it no longer exists. Pretty simple.

Before sending any money for any opportunity, spend some time researching the opportunity. Is there a phone number to call with questions? Call it and see how it is answered. Is there a physical address, not just a P.O. box? Go to the postal services website and verify the address. Is there a way to contact those talking heads in the testimonials? If not, they may not really exist. If you have to send money before getting any of the details, question the offer. The time spent researching the opportunities could end up being money in the bank or at least keeping your money in your bank.

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Sunday, July 20, 2008

Starting A Successful Vending Business



One thing almost every business has in common is that their people like to eat. Regardless of the size of the business, everyone gets hungry at some point during the day. Many professional offices today are set up in refurbished homes and most have a kitchen in which their employees can eat lunch or grab a snack during the day. The problem with this set up is that someone from the business has to run to the store for supplies occasionally.

Offering your shopping service to business may require you to visit the business and take stock of their food inventories before heading to the store or you can have someone call or fax in an order and you can go shopping and replenish their food supply. They may also have a coffee service along with frozen or refrigerated meals and a microwave and if not, you can offer the suggestion and possibly increase your business.

Vending machines are not longer the sole property of large companies. An individual can buy their own vending machines and install them in many different types of businesses such as auto repair shops, small factories and the break rooms of nearly every type of business. Merchandise to sell in vending machines can be bought at wholesale through shopping clubs and if you keep the prices reasonable, the turn of the merchandise can quickly turn your machines into a profitable business.

The trick to operating a successful vending machine business is to keep the product fresh as any out of date food items that remain will quickly cause you to lose the right to keep the machines in place. Fast response to any complaints or a malfunctioning machine will also help keep your machines producing an income. While one or two machines may help you get this business started, having several large and small vending machines will quickly add to your profits.

The food service industry has come a long way since the days of trucks driving around to factories with hot and cold sandwiches and drinks. There are many ready to eat microwavable meals that can be purchased at wholesale and resold to businesses for their employees. A word of caution on food service however, is that you should only buy from reputable suppliers and make sure that all food safety steps are taken. Someone getting sick from eating a sandwich that has gone bad will quickly kill your business and you bank account.

There are numerous opportunities in the food service industry catering to businesses and by talking to the employees their needs can be better addressed. While a business owner or manager may believe they know what their employees want, it is the workers dropping their coins into the machine and it is their needs being met that will make your business successful.

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Sunday, June 22, 2008

Saturday, June 14, 2008

Building A Strong Business History



One of the things that stands out with businesses that have made a difference is that they are able to stand the test of time by having a history that speaks for them. Even if you have a brand new business and have not had the time to build a history, you can do things within your current business to make sure that the history that will be built for you is going to be positive, secure and is going to lead to success in the future. First of all, be sure that each of the things you are doing within your business is going to be done by the books.

You want to be sure that you are giving yourself all of the chances to succeed and even though it might be tempting to break some of the rules or to cut some of the corners to give yourself the upper hand, this does not sound well for building the kind of history you want to build. By making sure that everything you do is by the books and is completely correct and following all of the rules, you can be sure that no matter who looks at your business in the future or what they are exploring, they are not able to unearth anything that is not correct.

Along with following all of the rules and regulations, you have to be sure that your business is organized at all times. You want to be sure that you have all of the chances for success and organization is often the key to success. It is very important for you to keep all of the records organized and complete and for you to keep all of the details about your business organized. This will also help you to build a strong history that you can share with others for years to come.

Remember, there are several things that you can do even in the beginning of your business that will help you create a history right from the start. The best businesses are those that can be called organized, rule and regulation following and strong right from the start. Create professional business ties that you have right from the beginning and be sure that each aspect of your business is run in a professional way.

This means that each of the situations you find yourself in should be handled in a way that can always be called professional. This is very important for you to do and it is very important that you take care of all of these aspects for your business. You want to create situations in which, when asked about your business, anyone can say you are a professional ,that you follow the rules and that you are organized. These are the best ways for you to make sure that you are creating a good history right from the beginning.

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Sunday, June 08, 2008

Marketing And Advertising Your Business



As the owner and operator of your business, you are fully aware of why there is a need for your product in the marketplace. To you, the line of progress is obvious, with your product being the next logical step in the human need to move on and advance. But unless you are selling something that is obviously necessary to anyone with half a brain, you may need to realize that not everyone shares your unique vision. In order to bring customers around to your side of the fence, you will need to educate them on the need for your product. They might not see it themselves and you can not afford to leave it up to chance.

This education could take the form of a one on one sales pitch if your item is the kind of high ticket product that requires individual time and energy to promote. It might take the form of brochures and advertising, if the need for your product or service is simple enough to grasp in a shorter amount of time. One good way to get the word out about your product is to first convince respected members of the community about the need for it. If you are selling a particular brand of toothpaste, for example, your first target might be dentists.

If you can convince them of the need for your specific brand, you have won half the battle. If they are truly convinced, they might pass on this information to their patients. That kind of seal of approval comes without reproach and without argument. If you could convince one of these dentists to go on the record and perhaps give your product a public endorsement, so much the better. Nothing would look better on an educational brochure than the signature and endorsement of a licensed professional. This goes not just for toothpaste and dentistry, of course.

Take this example and apply it to the product you are trying to sell. If its quality, half the battle is won. Another good way to inform the public of your products worth is to participate and even contribute to the funding of public events such as fundraisers and telethons. Companies rarely sponsor these types of events out of the goodness of their charitable hearts. That may play some of the role but these companies realize that having their name linked to a nonprofit event or association is a powerful method of creating goodwill in the publics eye.

Marketing and advertising only work when the public can be convinced that they can no longer live without a certain product or service. Its your job to make that connection happen. Whether you can do it through traditional advertising, community service activities, professional linkage or another method of your own device, it must be done. Otherwise, your product will be that much harder to sell.
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Sunday, June 01, 2008

Turn Your Hobby Into A Business



If you are the type that loves to sew and are pretty good with a needle and thread, you may consider opening an apparel mending and alteration service. Many dry cleaners offer alterations or repair of clothing but the actual work is rarely done within the business. Most cleaners will send this work out to another business that specializes in mending.

By contacting some dry cleaning companies and making it known that you can offer the services can be a good beginning to a business. Doing quality work in a timely manner will generate word of mouth advertising and leaving a few of your business cards with the dry cleaner can lead to other business as well. Prom dresses, wedding dresses and clothing that has gone out of size, can be an excellent source of income as more people are unwilling to replace a suit due to a small weakening of a seam.
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Custom made draperies are also in vogue in some communities and with sewing talent, offering custom sewing can become a full time business opportunity. Offering embroidery work can also add to the income but with the purchase of a computeroperated surger machine, you can create custom t-shirts, sweatshirts and hats, spinning off a great business from your expertise of clothing repair and alteration.

If you are a member of a club or organization, there may be additional opportunities for shirt designs and with the right equipment you can place photos on cloth for special occasions. Grandmothers love clothing with the pictures of their grandchildren on them and many families will find t-shirts with their name on them useful for vacations. Come up with your own sayings to create your own line of t-shirt humor to sell at craft shows or through an online outlet.

While many products today are designed to be disposable, there are still clothing styles that many are reluctant to part with, even when repairs may equal the cost of a replacement. There is also the position of seamstress in use in amateur and professional theater to provide costumes that actually fit the members of the cast. This type of position usually provides sporadic opportunities can lead to other jobs with other theaters. http://moremoneyeverywhere.com/shop

If you can provide period clothing for a specific time frame, you can also move on to other more elaborate as well as better paying positions. One example of using your entrepreneurial spirit is to keep an eye on special events in your community. You will have to be proactive on this but designing an article of clothing specific to an event, such as a community talent show, can lead to sales if you offer to provide t-shirts with the talent show logo and motto for the participants in the show.

Sunday, May 25, 2008

Preventing Discrimination Lawsuits In Workplace



Sometimes its very difficult when you have a business to know what is going to rub someone the wrong way when you are advertising or writing descriptions of the products you sell. Its easy enough to make the mistake of attempting to describe a product as one that will appeal to certain groups of people and causing others to feel you are discriminating. Cosmetics and hair products that are designed for Hispanics and blacks are the most common. Sometimes its difficult to know how to write a description of a product without offending someone, so you must be very choosy with the words you use.

Besides, advertising employment is another area that faces discrimination lawsuits on a regular basis. Although some of the cases are valid, most are frivolous cases that involve a disgruntled employee who has been overlooked for a promotion or has been reprimanded for job related issues and is looking for something to justify their anger. Employers have to be very careful today to make sure that any time they have dealings with a minority employee over promotions or job performance, they have the documentation to back up their decision.

For example, if you have a choice between a black and white employee for a promotion and they are equally qualified, do not use seniority as an issue if that is not your customary policy. In this case, to avoid a potential lawsuit, you must look at other issues such as punctuality, loss of time, production standards if applicable, ability to work well with others and overall attitude. Although you may believe that because you own your own store, you can choose your customers, that is only partially true.

If someone comes in to buy something and is belligerent and unruly, you have the right to ask him or her to leave but on the other hand, you cannot refuse to sell to someone because of his or her race, religion or national origin. You can not put a sign in your window that says you refuse to serve certain groups of people. If you own a bar, you can refuse to serve people who are already intoxicated but you can not refuse to serve Italians for example. On the same score, you can not remove blacks that become unruly while letting whites stay no matter how boisterous they become. The rules you make must pertain to everyone or you open yourself up to a lawsuit.

On the other hand, that does not mean you can not open a hair salon that is predominantly for black women as long as you do not refuse service to other groups who may wish to use that shop. After all, some women from other ethnic groups may wish to use the shop just for a hair cut or style without needing the special treatments that the texture of a black womans hair needs. Its important to understand all of the issues surrounding potential discrimination lawsuits in order to avoid them.

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Monday, May 05, 2008

Ways To Organize Your Business



Too many of todays small business owners are kept in the dark when it comes to the record keeping of their businesses. They hand off this unpleasant task to an accountant and keep their minds and hands free to do the more interesting and fun tasks associated with running a business. This can sometimes be unavoidable but it is in any business owners best interests to keep at least a working knowledge of the books. Anyone can fall victim to a less than scrupulous accountant. The more you know about your businesss records, the less likely you will be to become someones prey. Besides, with the knowledge and ability to take care of your books, you can cut back on what is oftentimes a very expensive bit of payroll. http://moremoneyeverywhere.com/shop

There are many important aspects of keeping precise records of your financial dealings. Not the least of which is helping you avoid a major pain when tax time comes and the IRS wants to see your books. If you have not kept a clean financial record, it can be difficult if not impossible to claim some of the tax breaks your company is entitled to. Some companies ride so close to the black line, it can be those tax deductions that help them turn a profit for the year. Even if you are not running things that close, keeping a clean set of records can help you to maximize your companys potential at tax time. Most business experts will advise you to keep your records for a minimum of three years but this can be expanded to even longer when it comes to major transactions or those involving the stock market.

Keeping track of your business transactions does not have to be complicated or technological. For many years, businesses have managed the art of record keeping through a simple system of writing and filing. You can do the same or if you are more comfortable with using a computer and software then you can use that to make your record keeping even easier. A word to the wise, however. Computer files can be lost in a system crash or even a mistakenly pressed button. Make sure you take the time once a month or so to make backup files of all your important records. If you are in charge of a second business, make sure you keep the records separate.

Good, clean record keeping is vital to keep your business thriving financially and to make sure everything is going as well as you think it is. Day to day operations can create a can not see the forest for the trees mentality. If you have the records and an easy system with which to look back over your numbers, you will never have to rely on feelings and memory to know whether or not your business is doing well.

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Sunday, April 27, 2008

Ways To Organize Your Business



Too many of todays small business owners are kept in the dark when it comes to the record keeping of their businesses. They hand off this unpleasant task to an accountant and keep their minds and hands free to do the more interesting and fun tasks associated with running a business. This can sometimes be unavoidable but it is in any business owners best interests to keep at least a working knowledge of the books. Anyone can fall victim to a less than scrupulous accountant. The more you know about your businesss records, the less likely you will be to become someones prey. Besides, with the knowledge and ability to take care of your books, you can cut back on what is oftentimes a very expensive bit of payroll.

There are many important aspects of keeping precise records of your financial dealings. Not the least of which is helping you avoid a major pain when tax time comes and the IRS wants to see your books. If you have not kept a clean financial record, it can be difficult if not impossible to claim some of the tax breaks your company is entitled to. Some companies ride so close to the black line, it can be those tax deductions that help them turn a profit for the year. Even if you are not running things that close, keeping a clean set of records can help you to maximize your companys potential at tax time. Most business experts will advise you to keep your records for a minimum of three years but this can be expanded to even longer when it comes to major transactions or those involving the stock market. Shop Online @ the Worldwide Shopping Mall

Keeping track of your business transactions does not have to be complicated or technological. For many years, businesses have managed the art of record keeping through a simple system of writing and filing. You can do the same or if you are more comfortable with using a computer and software then you can use that to make your record keeping even easier. A word to the wise, however. Computer files can be lost in a system crash or even a mistakenly pressed button. Make sure you take the time once a month or so to make backup files of all your important records. If you are in charge of a second business, make sure you keep the records separate.

Good, clean record keeping is vital to keep your business thriving financially and to make sure everything is going as well as you think it is. Day to day operations can create a can not see the forest for the trees mentality. If you have the records and an easy system with which to look back over your numbers, you will never have to rely on feelings and memory to know whether or not your business is doing well.

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Tuesday, April 15, 2008

How To Secure Your Home Business



Although one of the best parts of having a home based business is the fact that you get to spend more time at home with your family, it is also something that you need to be sure is still safe for your children and pets. Children and pets love to explore sticking fingers and noses where we would not necessarily stick our own. It is very important to ensure that while your business at home is doing great, your children and pets are safe from harms way. Here are a few tips to help enable you to do just that.

Put away anything that is small enough to chew or swallow. There are many things in home office supply that look harmless enough but could be a choking hazard such as paper clips, paper and rubber bands. Keep them put up in drawers instead of out where the children can pick them up and swallow them. Also be sure that anything that could be poisonous such as paint, paint thinners and glue are locked up.

Make sure that all cords and wires are secured. Anyone at any age has the inane ability to not see a cord and trip over it. Be sure to tape or staple any wires or cords as close to the walls as possible. If this just can not be done for some reason, cord covers is always a good option. You can also try folding, wrapping and tying the excess cord to get it out of the way.http://moremoneyeverywhere.com/shop

Make sure all your outlets have that and when not in use have covers over them. For some reason small children seem to find outlets as exciting as the park and have no problems trying to stick things into them. Its easier to just spend a little extra cash on buying outlet covers than it is to spend all day telling them not to touch or having them rushed to the emergency room because they were quicker than you and believe me, they are.

Put the paper shredder away when not in use. This can be one of the most dangerous things to children even when not turned on due to its sharp teeth. You can child proof it by moving your shredder to a position where the children can not reach it or by locking it up somewhere when you are not using it.http://programhoppers.com/13224

Spending time with your children is one of the greatest perks of working at home but you need to be sure that while you get your business taken care of, that your children are as safe as they can possibly be as well. The good thing about childproofing is that it is inexpensive and easy. You just need to take the time to do it.

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Sunday, April 06, 2008

Online Home Business Training



You have probably heard many times to be careful what you wish for, it may come true. For those who have sat at their computer and wished for a way to get savvy about operating a home business, all you need to do is open your eyes and emails and there is bound to be an opportunity to learn how to create and operate a successful home business.

There are numerous websites offering to teach you everything you know about operating a successful home business, with some specializing in online, work at home businesses and others talking about businesses operated from the home but the work being outside the home. The common thread is that no matter which type of business you want to operate, it does take a certain amount of understanding how business works in order to be successful.

Once you have made the decision to open a home business and have decided on the type of business you want to operate, you will need to have a plan. You have undoubtedly heard the phrase that if you fail to plan, you are planning to fail. You will need to set achievable goals for your business, based on realistic facts.

The need for your business, the number of potential customers for your product or service, how much operating capital will you need before the business starts producing an income and how are you going to market your business. If your business plan is to open a business and make money, think about finding another line of work. You will eventually need to, so you may as well get an early start.

Marketing is going to be the biggest hurdle you face and unless people know what you are offering, you will have no business. Depending on the product or service you will have to decide the best outlet for your marketing budget. Newspaper, radio, television, internet or flyers on poles are a few of the many options open to get the word out.

Trying to reach people going to or from work, radio is probably the best since they should not be reading the newspaper or watching television but if you are looking for customers based on a product or service involving relaxation and quiet time, television may be the better option.

There are several resources for learning the marketing aspect of operating a home based business and many are available online so you can work at home and learn how to advertise from home, while beginning to build your customer base. As ideas change in marketing and advertising, you can also change your advertising plan to meet the changes.

Many other aspects of running a home business such as accounting, record keeping and personnel issues can also be learned through online education sources and if you plan on your business to be a success, it will be important for you to either learn all aspects of running a home business or be willing to hire someone who can.




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Sunday, March 30, 2008

Choosing A Method Of Advertising



When you want to advertise your business one thing you need to do is find the right type of media to advertise with. If you have a small business then every dollar needs to be spent carefully. You want to make sure you choose an advertising method that gives you the most return for your investment. Therefore, you want an advertising campaign that will translate into greater sales, more profits and a better bottom line.

When you select an advertising media you need consider three important aspects. Consider who your target buyers are, what is the best medium to use in order to reach your targeted clients and if you can afford to use the specific medium. There is no one method of media advertising that works for all businesses so you will need to find the one that is right for your business. Consider some of the advantages in order to find which one is right for you.

A universal medium that you can choose is radio. It is enjoyed by everyone at one time or another at different periods of the day. Since there is a wide array of radio programs you can easily target your advertising campaign to a specific group of consumers or geographic area. By using sounds and voices, radio allows you to add personality to your advertising campaign. You can often get free creative help and you may be able to negotiate your rates to accommodate your business budget. In addition, over the last ten years, radio has seen less inflation in rates than other forms of media marketing.

If you want your advertising campaign to reach a large number of people whether it is on the national or regional level then television is an excellent medium. With independent stations and cable you can find an opportunity to pinpoint your local audiences. You can convey your business message through sight, sound and motion which gives you an image building and visual medium in which to advertise your business and the services your offer.

A tried form of marketing is direct mail in which you can send messages directly to your buyer in the forms of catalogs or other produce literature such as sales letters and brochures. This method allows you to target those who are most likely to use your product or service. You can personalize your marketing message which can increase the positive response to your method. You can easily measure the effectiveness of customer response to your campaign while maintaining complete control over the presentation of your advertising message. Direct mail makes it harder for competition to react to your marketing campaign.

Finally there is telemarketing which can introduce your company or be used to set up appointments. This allows you to easily interact with potential customers, answer any questions or concerns that customers may have and you can easily find the right people to talk to. Compared to direct sales this is a very cost effective method and the results are highly measurable. If you properly structure your script you can get a lot of information across to your potential customers. You can outsource in order to minimize your set up cost. And it works to improve your customer relations and maintain contact with you existing customers.

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Monday, March 24, 2008

Building A Business Website



Whether your business is online or has a physical location, you will definitely make more money by having a website. It does not matter if customers can buy your products at your site or if it is there simply to tell potential customers about the business. Having a website for whatever reason certainly will help your business locate new customers and the better your website, the more likely it is to draw customers who will buy the product or service you have to offer.

The key to a good website is knowing exactly what kind of content to include and the information to provide in order to grab peoples attention so that they will take the time to read more information. If you are good with graphics and other customizing, you will have better luck building a website that is going to catch peoples attention. Of course, before you can catch peoples attention on your website, they have to be able to find it.

In order to make that easier for web searchers to find, it needs to be optimized for the search engines, a process known as SEO or search engine optimization. What this does is assures your website has the highest ranking possible with the search engines, thus when someone does a search using certain keywords, your website will come up very early in the search.

Search engine optimization is very important because it has been proven that the majority of web searchers only look at about the first three pages of search results, so if your website is farther back, it is not as likely that people will find it with just a search. Of course, you also have to submit your website to the search engines before they can index it so that it will come up in a search at all.

Developing a list of meta tag keywords that will allow searchers to find your site once it is indexed is part of the website building process but to do that effectively, you must know which keywords to use for the best results. Sometimes this is something that you want to leave to a professional who knows the net and can assure that your website appearance will be optimized.

Building a website for your business is of utmost importance, so if you want the most for your money, a website designer may be your best bet. Even though you may know web design or want to use a template, the professionals know what draws people in. They build websites daily, so they can tell you what appeals to the public and thus build a website that will draw the most traffic to your site, making visitors want to stay and browse more. The longer visitors stay, the more likely they are to want to buy the products or services you have to offer.

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Obinna Heche: Los Angeles- California

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Monday, March 17, 2008

3 Ways To Sell To Your List



There is an old saying that I do not particularly like but one that is applicable here, “There is more than one way to skin a cat. (My cat does not find that old saying very amusing.) The idea is, however, that there is always more than one way to do anything and still produce the desired outcome.

Email marketing is one of those things that can be done more that one way and email marketing lists can be used in different ways to achieve the desired results (selling products and services).

1.Prepare your list for an upcoming product launch or event. You can create some anticipation about an upcoming product launch or a teleseminar or webinar that will be happening in the future. This is known as a pre-sell or up-sell. Start by telling your list about the product and begin to tout its advantages.

For example: at the very bottom of an email marketing message you might put one bold bullet point about the upcoming product or service. Your email message will still only cover one product or service, as it should, but you can start getting your list prepared for the new product or the new service or an upcoming event.

2.The actual email marketing message for each and every product, service or event that you send should be short, concise, clear and easy to read and act upon. These are the messages that you regularly send to your list.

3.Use your email marketing newsletters to educate your readers about products and services that you provide. The better informed your customers and potential customers are, the more likely they are to buy or continue to buy from you. Information is a commodity that you can provide for free but that will provide you will more future income.




Obinna Heche: Los Angeles- California

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Tuesday, March 11, 2008

Advantages Of Digital Photography



The quality of the images on the new digital cameras, and the time limits that are so vitally important in the newspaper industry, have made digital photography the norm with most professional news photographers. Many amateur photographers have also adopted the digital camera as their camera of choice. They enjoy the convenience of sending photos by email, being able to put them on the web, and displaying them in digital picture frames.

Many cell phones now have digital cameras included in them, even though the small lens size of these phones reduces the quality of the pictures, making them unsuitable for making prints. Digital cameras can now be hooked up to your television, allowing you to review your photos with an audience. You have a home color darkroom for editing your pictures without the expense of a darkroom and its many chemicals. No more scanning of photos to view them on your computer. You do not have to pay the high cost of film processing and store many, many rolls of film and photographs.

The quality of pictures taken on even the best digital cameras is not considered to be anywhere near the quality of regular film. Therefore, many commercial photographers and even some artistic amateurs resist using digital technology for their photography purposes. Film also has a much greater resolution than even the best of digital projectors. Other professionals have embraced with enthusiasm the digital cameras, believing that the lower long term costs in flexibility outweigh the initial high costs.

Unlike film photography, which requires constant expenditures to update and maintain equipment, nearly all expense in digital photography is the initial cost of the equipment. However, film equipment lasts longer and does not become obsolete as quickly as digital cameras. Many professionals have changed to digital photography because of the advantages of editing on a computer. This includes the ability to balance the color and manipulate images in a way that are not possible with conventional film photography.

A further disadvantage to digital photography is the need to have electrical outlets to charge batteries on digital cameras. Digital cameras are also much more sensitive to climate, extreme cold, and moisture than standard cameras, which cause photographers who work in remote areas to prefer the more conventional film camera. Some fear that the changing technology of computers will eventually make the digital photography taken today inaccessible in the future. Digital photography in the courts is also held to be very questionable because of the inability to prove the photographs authenticity.

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Obinna Heche: Los Angeles- California

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Wednesday, March 05, 2008

Advertising Your Way to Success



One of the most important parts of any business is advertising. It does not matter if you are working online or have a brick and mortar business, without advertising, no one will know about the goods or services you provide in your business. In fact, advertising cost is likely to be one of the most expensive items of your business in its early days when you are trying to draw people to your business. http://ujoinfree.com/?id=28

By investing in advertising for your business, you also invest in future income. Certainly you can use some of the free online advertising methods but you gain more exposure for your business if you invest in some fee based advertising. In fact, some of the fee based classified ads offer many exceptional features compared to the basic features of the free packages. For instances, you may have bold ads, tags to draw people to your advertisement and much more when you pay for your advertisement.

The key to your success is reaching your target audience and you can only do that with effective advertising that is geared toward that target audience. You can pay thousands of dollars for advertising but that will nott mean anything if you do not reach your target audience. For example, if you are a distributor of snow blowers, you do not want to advertise to people in places that never have any snow. Your target audience for this type of product is people in areas where snow is imminent during certain times of the year.

Advertising to Alaska is wise use of your advertising budget while advertising to Hawaii is frivolous and wasteful. An important part of setting up your business is learning your target audience. For some products your target audience may change, especially if you distribute your products internationally. Other countries may be having summer during winter in other places. Its important for you to know these things so you can direct your advertising accordingly. http://biggsmall.com

Some advertising methods are more effective than others, so you want to take the time to find out the most effective methods for your business. For a local business, the most effective method is likely to be newspaper advertising and direct mailing in the form of flyers and mail inserts that advertisers send to households in their areas. For an online business, it is unlikely classified advertisements online will be very effective. http://articlemarketer.com/5554.html

For online businesses, a website that is optimized for SEO is your best tool along with direct emailing to those who have asked for information. In many cases, the method you use is by trial and error, so you want to be prepared to make use of more than one method of advertising. The most expensive form of advertising is probably advertising in the Yellow Pages but if you have a traditional business with a building, it's a very good choice to make.




Obinna Heche: Los Angeles- California

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Sunday, March 02, 2008

6 Ways To Increase Profits On eBay



You may well have been selling on eBay for quite sometime and consider yourself as doing alright but there are ways that you can do better than just alright. Consider using these techniques to raise your profitability on eBay:

1.Choose a niche and stick with it: What is meant by niche is that you market to the same general part of the buying public by offering varying products that will be attractive to the same people. If you sell pots and pans for cooking, you might also offer dinnerware, for example.

2.Use an auction management service or buy auction management software: Be sure that the service or software that you buy supports eBay. This can save you a lot of time and effort.

3.Coordinate your auction ending dates: Try to have all your auctions end on the same day and at about the same time. You can save yourself a lot of time and be better organized with shipping and shipping schedules.

4.Sell it, Ship it: Dont delay shipping items that you have sold. This is another reason to have all your auctions end at about the same time. When people pay for an item, they want it and they want it yesterday. Sixty or seventy percent of your feedback should be comments about prompt shipping.

5.Brand yourself: Use the templates that eBay makes available to make yourself a recognized eBay seller. If you can become recognized by your logo, you will increase your sales.

6.Sell one item at a time on auctions. Lumping a bunch of products together and offering them at auction might seem like a good idea but it has been proven that items that are offered one at the time do considerably better than multiple items bundled together.

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Thursday, February 28, 2008

A BA Degree Online



A Bachelor of Arts (BA) degree can open so many doors that will remain firmly closed without one. A BA degree rises the lifetime earning potential of a person by several hundred thousand dollars. A person with only a high school diploma or a GED (General Education Diploma) will usually qualify for entry level positions in a great many fields.

However, with nothing more than a high school diploma or a GED, their hopes for advancing beyond entry level are greatly diminished. The potential earning power of a person who has a high school diploma or a GED is twice as good as it is for those without either. But the earning potential of a person with a BA degree is twice as good as that of those who only have a high school diploma or a GED. Getting a BA degree just makes good financial sense. You will earn twice as much money over your lifetime with a BA degree as you will earn without one.

It all comes down to dollars and cents. The fact is that today a person of any age or background can get a BA degree online. There are no admission requirements to meet and the cost is only a fraction of that required for attending a brick-and-mortar college or university. The progress toward getting a BA degree can be made at each student's own pace. There are not any requirements for how many credit hours must be signed up for in any given period of time.

Online colleges and universities are the same as brick-and-mortar colleges and universities in many ways. They both issue the same kinds of degrees. Federal financial aid is available for students who qualify for it for both and scholarships as well as student loans are available for both.




Obinna Heche: Los Angeles- California

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3 eBay Success Secrets Revealed



You have probably heard of people who have become multimillionaires overnight be selling stuff on eBay. Well, I am not saying that it never happens but I am saying that it is only half true. There really are many people who have made and continue to make fortunes by selling stuff on eBay, however, not many of them did it overnight, if any.

All, or at least most all, successful sellers on eBay share at least one common trait is that they all work hard. The successful eBay sellers do not dabble in selling on eBay. They devote many hours and lot of effort and energy into creating their success and it doesnt happen over night. It happens after enough elbow grease has been applied. They all put customer care on the top of their lists.

They are well aware that eBay is much like a small town with a well functioning grapevine. All of the really successful eBay sellers make full use of the reports that eBay offers. Ebay doesnt make a big deal out of these reports but they are right there under all of our proverbial noses. Oh, and did I mention that these reports are free? They are except for those who have stores on eBay and then the cost is minimal.

The other thing that the successful eBay sellers all do is that that take full advantage of the free consultation service that eBay offers for all levels of sales. These consultations are done one on one by telephone with marketing and sales experts who work for eBay and who are well informed about the ins and outs of marketing on eBay. They can answer questions or they can give advice and the service is free. Ebay wants sellers to be successful. The more successful sellers are on eBay the more successful eBay itself becomes.

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Obinna Heche: Los Angeles- California

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